VW Expands Presence in Delhi NCR with 2 New Touchpoints

Volkswagen has announced the opening of two additional touchpoints in Faridabad and Sector 63, Noida, as part of its expansion strategy in Delhi NCR. With these additions, Volkswagen now boasts a network of 13 sales and eight service touchpoints in the region, aiming to provide greater accessibility to customers.

Enhancing Customer Accessibility

Volkswagen’s network expansion is driven by the goal of providing enhanced accessibility to its customers in strategically important markets. The company aims to redefine the customer experience by offering a range of German-engineered products and world-class service offerings.

Brand Director’s Perspective

Ashish Gupta, Brand Director, Volkswagen Passenger Cars India, expressed the brand’s commitment to delivering delightful mobility experiences to Indian customers through network expansion. He believes that the new touchpoints in Delhi NCR will introduce more customers to the Volkswagen family and enhance ownership experiences throughout their mobility journey.

New Touchpoints in Detail

The Volkswagen Capital in Faridabad, headed by Garima Misra, Managing Director of Group Landmark India, aims to provide Volkswagen customers with exceptional service. Additionally, the Sector 63 touchpoint in Noida, a Pop-up outlet, is under the leadership of Ajay Agarwal, Director of Viraj Automobiles. Both facilities feature in-showroom display areas, showcasing Volkswagen’s product lineup, including the 5-star GNCAP-rated Virtus, Taigun, and the popular Volkswagen Tiguan.

Comprehensive Service Offerings

These touchpoints offer Volkswagen’s expanded suite of service offerings, which include express service, Mobile Service Units, and Volkswagen Assistance. While the Noida pop-up outlet provides these services through the larger Volkswagen Noida dealership, customers visiting the Faridabad Sales outlet can avail them at the Okhla workshop in New Delhi.

National Footprint Growth

The inauguration of these two dealerships in Delhi NCR follows a series of touchpoint openings across the country. Volkswagen has significantly expanded its national footprint in recent months and currently boasts a presence of 189 new and pre-owned car sales and 133 service touchpoints in India.

As Volkswagen continues to strengthen its presence in the Delhi NCR region and across India, customers can expect improved access to Volkswagen’s renowned German-engineered vehicles and high-quality service offerings.