Kinetic Green, a prominent electric vehicle manufacturer in India, is gearing up to launch the eagerly anticipated E-Luna, an electric avatar of the iconic Luna, in early February 2024. With bookings officially opening on January 26, 2024, the company aims to bring the charm of Luna back on the roads in an eco-friendly form.

Accessible pre-booking at INR 500

Enthusiasts and consumers eager to embrace sustainable transportation can pre-book the E-Luna for a nominal fee of just INR 500 through the Kinetic Green website. This affordable pre-booking option is designed to make the electric revolution inclusive, ensuring diverse consumers can actively participate in the green mobility shift.

Founder’s excitement and made-for-India approach

Sulajja Firodia Motwani, Founder and CEO of Kinetic Green, expressed her excitement about reintroducing the iconic Luna in its electric avatar. She highlighted the E-Luna as a product that is not only “Made in India” but also “Made for India.” The electric vehicle is strategically designed to cater to the diverse needs of consumers across metro cities, Tier 1, Tier 2, Tier 3 towns, and rural markets, providing a robust and durable alternative to traditional petrol two-wheelers.

E-Luna’s design and purpose

The E-Luna is positioned as a sturdy and durable electric vehicle, considering the varied road conditions and driving requirements of consumers across different regions of India. Motwani emphasized its efficiency as an alternative to conventional petrol two-wheelers, aligning with the evolving preferences of modern consumers. The technical specifications, performance capabilities, robust features, and environmental responsibility of the E-Luna make it a versatile and practical choice for consumers in the evolving Indian market.

Versatile application and innovation

Distinguishing itself in the electric vehicle market, the E-Luna represents a unique segment that offers unparalleled versatility. Designed to serve various purposes, including personal commuting and small businesses, its advanced electric technology and innovative features contribute to an eco-friendly and efficient riding experience. The emphasis on innovation aligns with the broader industry trend towards electric mobility.

Sustainable mobility commitment

With the launch of the E-Luna, Kinetic Green reinforces its commitment to promoting sustainable mobility solutions. The vehicle addresses the increasing demand for cleaner transportation alternatives, positioning Kinetic Green as a key player in fostering positive environmental change. The introduction of electric alternatives like the E-Luna reflects the industry’s collective effort to reduce the carbon footprint associated with traditional vehicles.

As Kinetic Green opens bookings for the E-Luna at an accessible price point, the move underscores the company’s dedication to making electric vehicles more inclusive and accessible to a wide range of consumers. The anticipation surrounding the launch and the strategic approach of catering to diverse Indian markets positions the E-Luna as a significant player in the evolving landscape of sustainable mobility in India.